Time per clip.

Worked example

A clipper times five clips and averages 12 minutes finding the moment, 15 cutting, 6 captioning, 3 posting and 2 tracking views for the campaign report. The total is 38 minutes per clip, so about 1.58 clips an hour. At 10 clips a week plus 60 minutes of overhead that is 7.33 hours a week.

Cut and edit is the biggest step at 39% of the time. Making only that step 25% faster saves 3.75 minutes and brings a clip to 34.25 minutes. If a clip is expected to pay $5.76, the per-clip time alone implies $9.09 an hour (5.76 / 38 x 60). Your timings and pay will differ; the page exists so you can replace these numbers with yours.

Results vary. This page is arithmetic on the assumptions you enter. It is not a forecast, offer or guarantee of what any campaign, platform or account will pay, and it cannot say how many views a clip will get.

How it works

Add the five step times for one clip. The share of each step is its minutes divided by the total, which points to where a faster workflow would help most: shaving two minutes off a 15-minute step does more than shaving two off a 3-minute step. Clips per hour is 60 divided by the total.

Time per clip is only one input to what clipping earns. The same minutes can be worth very different amounts depending on pay terms and views, so feed the total into the clipping hourly rate calculator or the break-even views calculator.

Methodology

Total T = t_find + t_cut + t_caption + t_post + t_track. Share of step = step / T. Hours per week = (clips x T + overhead) / 60. Speed-up test: T_new = T - largest step x speed-up %. Pay per hour from per-clip time = expected pay x 60 / T, which excludes weekly overhead and tool costs. All timings are your own entries. No average time per clip is assumed, because it varies and tools, footage length and editing style change it a lot. Measure five to ten clips with a stopwatch; early clips usually run slower than later ones.

What this does not cover

• A standard or typical time per clip; none is assumed here.
• Time spent learning software, building an audience or waiting for approval.
• Quality: a faster clip is not a better clip, and fast cuts do not change what a campaign pays.
• Pay, views or virality; those are covered in the linked calculators.

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Sources

All figures are arithmetic on your own timings; no outside source is applied.

FAQ

How long does it take to make a clip?

It depends on the source footage, your tools and how polished the edit is. No single average fits every account, so measure your own: time each step on five to ten clips and enter the averages here.

Which step should I speed up first?

The one with the largest share of total minutes. The calculator names it and shows the total if that step were a chosen percentage faster.

Should I count tracking and reporting time?

Yes, if the campaign requires it. Submitting links, pulling view counts and filling in reports are real minutes that reduce your hourly rate.

Why do the first clips take longer?

You are still learning the tools and the format. Time a recent batch rather than your first clips if you want to project a steady-state pace.